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Brightmail announced that it had opened
in Taiwan its third Brightmail Logistics and Operations
Center (BLOC) to support its recent expansion into the
Asia Pacific region. In the press conference, the ribbon
cutting ceremony was hosted by Ken Schneider, Chief
Technology Officer of Brightmail, Garry Sexton, Vice
President of Brightmail Asia Pacific and Rosa Shih,
Regional Sales Director of North Asia of Brightmail
Asia Pacific to further convey their commitment to the
Taiwan market.
Despite the early announcement of Symantec acquiring
Brightmail, issue management was one of the challenges
Era was faced with. Era’s successfully assured
the accuracy of messages being delivered without disclosing
sensitive information, such as future market strategy.
The press conference attracted magnificent media attention
as a total of 40 reporters participated to show enthusiasm
for anti-spam issues. More significantly, there were
more than 40 positive news clippings generated from
Era’s efforts, including 6 daily, 3 weekly, 6
monthly, 28 online and 1 TV news clippings. Era successfully
assisted Brightmail in elevating its brand image as
an anti-spam technology leader.
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